Video clips and audio can help presenters reach more people

Congress presenters encouraged to use digital media for added value and reach

Delegates presenting at the WCPT Congress in Cape Town can use mobile phones, video and audio to increase the reach of their findings.

WCPT is encouraging presenters to create short video or audio clips to introduce or expand on their work. These can be used during the event and afterwards, when many will look at posters and PowerPoint slides as part of the congress proceedings online.

Poster presenters can record a short video with the poster in the background either at home or while on site at the congress. Audio alone could be used to record a short podcast or clip, featuring key findings, implications for practice or lessons learned.

Poster presenters will have a dedicated time to be with their poster in the exhibition hall and discuss their work with other delegates. Creating additional video or audio content means they can reach people when they are not there in person. Delegates will have many sessions to choose from so platform presenters can also reach more people with additional video and audio content.

Short videos have been successful at previous healthcare conferences, appearing on a webpage hosted by the presenter’s institution, or on video websites such as YouTube. A good example is Dr Ann Green’s short video, recorded at the ER-WCPT conference in Liverpool.

WCPT’s guidance on poster and platform presentations provides useful tips. Video clips are most effective when short and concise. For this, WCPT has produced five tips for successful recordings.

Videos and audio can help promote your presentation on social media. You can link to your clips using Facebook and Twitter. This will help delegates connect to the global physical therapy community, using the hashtags #globalPT and #wcpt2017.

Related to this story