The Swedish Association of Registered Physiotherapists reported that it received orders from over 600 of their members for materials to celebrate World Physical Therapy 2012 – this is more than double the number of orders received two years ago. All around the country hundreds of physical therapists held events in health centres, hospitals, public squares and shopping centres.
This year’s message in Sweden was that there is no need for a referral to see a physiotherapist. A survey carried out on behalf of the association in 2011 showed that only half of the general public were aware of their ability to self refer.
Over 20,000 leaflets, 16,000 postcards, 15,000 magnets and hundreds of posters with this message were distributed to the public. In addition, materials and information were sent to 1,000 health care politicians and nearly 100 personnel managers.